Category Page No-Results UX That Keeps Shoppers Moving

Category Page No-Results UX That Keeps Shoppers Moving

Thierry
April 15, 2026

An empty category page looks small, but it can waste high-intent traffic fast. Shoppers have already chosen a path, applied...

Shopify Collection Sorting UX That Improves Product Discovery

Shopify Collection Sorting UX That Improves Product Discovery

Thierry
March 29, 2026

Bad sort order hides good products in plain sight. On a Shopify collection page, the first screen shapes clicks, filter...

Shopify Market Selector UX That Cuts Wrong Country Sessions

Shopify Market Selector UX That Cuts Wrong Country Sessions

Thierry
March 26, 2026

A shopper lands on your store, sees the wrong currency, and leaves before the page even settles. That’s the real...

Why Load Time Matters: Insights For E-commerce Sites

Why Load Time Matters: Insights For E-commerce Sites

Thierry
April 28, 2025

Load time is like the first hello when a customer clicks onto an e-commerce site. It’s all about speed right...