E-E-A-T

How Google’s March 2025 Core Update Impacts Your E-Commerce SEO Strategy

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2D illustration of a woman pointing upward next to a browser window with the Google logo and the text 'March 2025 Core Update.' Below are graphics labeled 'Ecommerce SEO,' a warning icon, gear icon, and bar chart, symbolizing the impact of Google's update on SEO performance and ranking strategies.

Google’s all about shaking things up to keep us on our toes, right? The March 2025 Core Update did just that, causing quite a buzz as it rolled out from March 13 to March 27. But what’s this all about, really? The goal here is pretty straightforward – Google wants to deliver the best search … Read more

Building Trust With A Branded About Us Page

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image-for-a-blog-post-about-building-trust

Every brand needs a personality, and think of the ‘About Us’ page as the heartbeat of your online identity. It’s your chance to chat it up with potential customers, sharing not just what you do, but why you do it. Crafting a compelling brand story is your golden ticket here. It’s not just a dry … Read more