Unlocking User Engagement: A Comprehensive Guide to Eye-Tracking Technology in Web Design
I. Introduction to Eye-Tracking Technology A. Definition of Eye-Tracking Technology Eye-tracking technology encompasses various methods and devices that monitor and analyze eye movements to ascertain where a person is looking. This technology captures data on eye behaviors, including fixation points (where the gaze remains stationary), saccades (the quick movements between fixations), and pupil dilation. By … Read more